Cookie Policy

This Cookie Policy explains how Draivn Corporation (“Draivn,” “we,” “us,” or “our”) uses cookies and similar technologies on draivn.com and our related websites and the Draivn Visibility™ services (the “Services”). It is part of, and should be read with, our Privacy Policy and Terms of Use.

1. Our approach: no data sales; limited advertising and analytics

Draivn does not sell your personal information for money. We do use a limited set of cookies for analytics and for our own marketing — including to run and measure information campaigns on platforms such as LinkedIn (for example, the LinkedIn Insight Tag) and to track the performance of our ads and pages. To the extent any of this is treated as a “sale” or as “sharing” for cross-context behavioral advertising under your state’s privacy law, you can opt out as described in Section 6, and we honor recognized opt-out signals, including the Global Privacy Control (GPC). Where required by law, non-essential cookies — including advertising and analytics cookies — are set only after you opt in.

2. What cookies and similar technologies are

Cookies are small text files placed on your device when you visit a website. They let a site recognize your device, remember information about your visit, and understand how the site is used. We also use similar technologies such as pixels and web beacons (small graphics, including advertising tags, that help us measure usage and the performance of our pages, emails, and campaigns). We refer to all of these as “cookies” in this Policy.

3. The categories of cookies we use

We use four categories of cookies:

• Strictly necessary. Required for the site and Services to work, including to keep you signed in and to maintain session state and security. These are always active and cannot be switched off in our systems.
• Functional. Remember your settings and preferences so the experience is consistent when you return.
• Performance and analytics. Help us understand how visitors find and use our site so we can measure and improve it, including which pages are viewed and how people navigate. We use Zoho PageSense and Google Analytics for this purpose (see Section 5).
• Marketing and advertising. Support our own information campaigns and measure their performance — for example, the LinkedIn Insight Tag, which helps us reach relevant business audiences and measure conversions from our campaigns, and similar advertising and measurement tools. We do not allow these providers to use the data to build profiles for their own advertising to you beyond our campaigns.

Performance, analytics, and marketing cookies are non-essential. Where required by law they run only after you consent, and you can opt out at any time as described in Section 6.

4. Cookies in use

The table groups cookies by category and names the providers. Specific cookie names and durations set by third-party providers may change; current details are available from each provider’s documentation linked in Section 5. We may also use additional or different providers in the same categories, and we update this table accordingly.

Cookie / family	Category	Provider	Purpose	Typical duration
tabUid	Strictly necessary	Draivn	Maintains session state and keeps you signed in during a visit	Session
Security / load-balancing	Strictly necessary	Draivn	Site integrity, security, and request routing	Session
Preference cookies	Functional	Draivn	Remembers settings and preferences	Up to 12 months
_ga, _ga_<id>, _gid, _gat	Performance / analytics	Google Analytics (GA4)	Distinguishes visitors and sessions; aggregate usage measurement	_ga up to 2 years; _gid 24 h; _gat ~1 min
PageSense family (e.g., zabUserID, zabVisitID, zsd<id> and related zab_/zps cookies)	Performance / analytics	Zoho PageSense	Visitor and session measurement, page-path and funnel analysis, heatmaps, and session-quality measurement; sensitive form fields are masked	Session to several years, depending on the cookie
LinkedIn Insight Tag (e.g., bcookie, bscookie, lidc, li_sugr, UserMatchHistory, AnalyticsSyncHistory)	Marketing / advertising	LinkedIn	Reaching relevant business audiences for Draivn’s LinkedIn information campaigns and measuring campaign conversions and performance	Session up to ~2 years, depending on the cookie

5. Third-party providers

We currently use the providers below, and we may add or change providers in these same categories as our website and marketing evolve; we keep this list current. Analytics providers act as our service providers/processors and are not permitted to use the data for their own advertising. Advertising providers support our own campaigns; you can control their use as described below and in Section 6.

• Zoho PageSense — website analytics, heatmaps, funnel and session-quality measurement. See Zoho’s privacy resources at zoho.com/privacy.html.
• Google Analytics (GA4) — aggregate website usage measurement. See Google’s policies at policies.google.com/privacy. You can install Google’s opt-out add-on at tools.google.com/dlpage/gaoptout.
• LinkedIn (LinkedIn Insight Tag) — audience reach and conversion/performance measurement for Draivn’s information campaigns on LinkedIn. See LinkedIn’s Privacy Policy at linkedin.com/legal/privacy-policy, and manage advertising preferences in your LinkedIn account settings.

6. Your choices

• Cookie banner. Manage non-essential cookies (analytics and advertising) through our cookie banner; you can change or withdraw your choices at any time through its preferences control.
• Opt out of advertising. You can opt out of any “sharing” of personal information for advertising at any time by rejecting advertising cookies in our cookie banner, by enabling the Global Privacy Control (GPC), which we honor where required by law, by managing advertising in your LinkedIn account settings, or by emailing legal@draivn.com.
• Browser and provider controls. Most browsers let you refuse or delete cookies (disabling strictly necessary cookies may prevent parts of the site from working), and you can manage analytics and advertising directly with the providers listed in Section 5.

7. Changes to this Cookie Policy

We may update this Cookie Policy to reflect changes in our practices or for legal, operational, or regulatory reasons. We will post the updated Policy with a new effective date and provide additional notice where required.

8. Governing terms and contact

This Cookie Policy is informational and is governed by, and subject to, our Terms of Use; it does not create separate dispute-resolution obligations. For how we handle personal information generally, see our Privacy Policy. Questions about this Policy: legal@draivn.com. Draivn Corporation, 251 Little Falls Drive, Wilmington, New Castle County, Delaware 19808, USA.